Bringing the best minds of the Business world to you… and building true Fitness Businesses is what the Turning Pro Academy gives you.

Fitness Business Marketing Strategies that come from real-world results from around the globe you can use for your Online Personal Training or face to face Personal Training business.

In this episode I bring on Dan Norris which has a ‘unique’ take that will rock your socks when it comes to whats possible, the business ideas and models you should and shouldn’t be using and how to grow a following and turn them into your customers and clients.

Just check over the show notes below and you’ll see some “must listen” to advice…

…keep asking the questions you want to find out and I’ll keep delivering for you.



Show Notes:

0:36 Episode intro
5:06 Who is Dan Norris
6:12 Content is a long term investment
7:44 WordPress trivia
8:18 What went wrong with Dan’s previous businesses
9:45 How Dan manages his people
12:22 What do business owners fail to do that can cause their failure
18:03 How to keep your clients
19:52 Why Dan doesn’t like “community type” business model
22:04 How to reduce your client churn
23:19 How to focus on the right thing at the right time
25:39 The one metric you should be looking at
27:22 Worse case scenario
28:21 Podcasts you should listen to
29:43 Key points you need to do with your site
31:38 Closing words

Get In Touch With Dan Norris

Check out more of Dan Norris website on CLICKING HERE


PLUS: Whenever you’re ready… here are 4 ways I can help you grow your coaching business:

1. Grab a FREE Copy Of My Book; “Your First 100 Clients”.

Before you do ANYTHING else…

I want you to get your FREE copy of my book “Your First 100 Clients” — Click Here


2. Watch the NEW Documentary: The Business Of Fitness.

This 60-Minute Documentary Is Groundbreaking, Gutsy & Refreshingly RAW…

A MUST-SEE For Every Fitness Pro.

Get your free access pass and watch the film by clicking here —


3. Join our Implementation Program and be a Case Study.

I’m putting together a new coaching case study group at Coaches Cartel this month… stay tuned for details. If you’d like to work with me on your client-getting and scale plans… just send me a message HERE and put “Case Study”, and I’ll send you the info.


4. Work with me and my team privately.

If you’d like to work directly with me and my team to earn over $100K each year… just send me a message HERE and put “Private”… tell me a little about your business and what you’d like to work on together, and I’ll get you all the details.